Social justice off the menu
Luxury capitalism – even luxury welfare capitalism – is not social justice. Ben and Jerry’s ice cream pioneered a model of capitalism: premium products at premium prices, the icing on the cake being a commitment to advancing “peace” and “social justice”. A pint of Ben & Jerry can cost more than a half a gallon from other brands. Ben and Jerry’s don’t seem interested in bringing the delicacies of their passion for ice cream to the masses. It is clearly a mark for the “haves”.